When to use the Picture Superiority Effect for your Public Relations campaign — EASTWEST Public Relations

SPEAK|pr program that stands for Storify, Personalise, Engage, Amplify, and to Know, engagement is about creating impactful content so that people can understand, share, and amplify it. Content creation is probably the number one problem that people face. They often have their message and know whom they want to talk to, but they can’t figure out how to format that into something that’s appealing, so here’s how to create content that will stand out.

Originally published at https://www.eastwestpr.com.